Abstract cover image for Google Home AI launches
Google Home 2021–2026

Bringing AI to Every Home

Led product marketing for 20+ feature launches, including generative AI capabilities like Gemini for Home, positioning Google Home as a leader in the smart home category.

Product Launch AI/ML Consumer Smart Home

Impact

  • Led rollout of 20+ features including generative AI capabilities
  • Ran "Home Highlights" — a key integrated campaign driving user engagement
  • Managed marketing for privacy and security initiatives, building user trust
  • Represented Google at Made by Google and Mobile World Congress
Abstract cover image for Google × AT&T Connected Life launch
Google × AT&T 2025

Connected Life National Launch

Served as "Brand Diplomat" for AT&T's national launch of Connected Life with Google Home — bridging two distinct company cultures to create a unified premium smart home experience.

Partner Marketing National Launch Brand Strategy

The Challenge

  • Bridged Google and AT&T cultures to create a seamless customer journey
  • Ensured an "intelligent" Google Nest experience within the AT&T ecosystem
  • Managed strategic collaboration across multiple stakeholder teams
Abstract cover image for Google × Walmart smart home retail launch
Google × Walmart 2025

Democratizing the Smart Home

Led product marketing for the launch of onn. camera and video doorbell with Google Home — making Google Gemini AI accessible and practical for the Walmart customer.

Retail Launch Product Messaging AI Accessibility

Impact

  • Translated Gemini AI into value propositions that resonated with mainstream consumers
  • Built product messaging from packaging to digital PDPs
  • Launched AI-native devices at accessible price points nationwide
Abstract cover image for Made by Google and MWC press demos
Google 2021–2025

Made by Google & MWC Press Demos

Represented Google at major global events, building and delivering live demonstrations to showcase the latest innovations in smart home and AI technology to partners and international press.

Events Press Relations Live Demo
Abstract cover image for Coursera for Campus and COVID-19 Response Initiative
Coursera 2019–2021

Coursera for Campus & COVID-19 Response

Served as launch lead for the university vertical. When the pandemic hit, led marketing for the COVID-19 Response Initiative — helping 1.4 million students continue learning through 10,000+ newly activated programs.

Launch Lead Crisis Response EdTech Global

Impact

  • 1.4 million students kept learning during the pandemic
  • 10,000+ programs newly activated
  • Three-time "Unstoppable Boldness" Award recipient
Abstract cover image for Coursera for Government work
Coursera 2020–2021

Coursera for Government — First PMM

Appointed as the first Product Marketing Manager for the public sector. Built positioning and messaging from scratch to help governments use online learning for workforce development.

0-to-1 Public Sector Positioning
Abstract cover image for Meta global marketplace marketing
Meta (Facebook) 2017–2019

Global Marketplace Marketing at Scale

Strategic advisor to global, high-growth marketplaces including Uber and Wish.com — designing data-driven marketing strategies that drove measurable business impact and user acquisition at massive scale.

Performance Marketing Data Strategy Global AdTech
dataxu
dataxu · Acquired by Roku 2015–2016

Launching Connected TV, 0 to 1

Brought new connected TV (CTV) and addressable TV (ATV) advertising products from concept to market — building prototypes, running user testing, and shaping go-to-market for a platform later acquired by Roku for $150M.

Product Marketing CTV / ATV 0-to-1 GTM Strategy

Impact

  • Launched CTV and ATV products from concept to market as Lead for Mobile & Video
  • Built product prototypes and led user testing to generate actionable playbooks
  • Executed integrated omnichannel campaigns driving adoption and revenue growth
  • Platform acquired by Roku for $150M
OpenX
OpenX 2013–2015

Monetization Strategy for Publishers

Managed a portfolio of publisher relationships as Monetization Manager — advising on monetization strategy and inventory optimization, and strengthening platform adoption through data-driven recommendations and long-term partnerships.

AdTech Monetization Partnerships Data Strategy
Weber Shandwick
Weber Shandwick 2012–2013

Brand & Reputation Marketing

Led corporate brand and reputation marketing for the global agency's Corporate Practice — powering business development through RFP responses, pitch decks, and thought leadership, and partnering with senior leadership to win new accounts.

Brand Marketing Corporate Comms Business Development Thought Leadership
Nielsen
Nielsen 2010–2012

Audience Insights & Analytics

Delivered strategic audience and market insights to media and consumer goods clients as an Analyst & Account Manager in digital/mobile media — informing investment and marketing decisions through rigorous data analysis and actionable recommendations.

Market Research Data Analysis Media Consumer Insights

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